RESEARCH FIELD & TEACHING INTERESTS
- Marketing Management
- Entrepreneurship
Sponsored Research Projects
- Research on the Business Model and Development Trend of Internet of Vehicles, 2014
- Feasibility Study on the Marketing Education Headquarters Shanghai Volkswagen Automobile, 2013
- Research on Entrepreneurial Capabilities and Performance of College Students,2011-2014
- Research, Evaluation & Suggestion for Brand Implementation Status & Satisfaction Degree, SAIC MOTOR, 2007-2011
Selected Publications
Papers
- Focus on China: the current status of entrepreneurship research in China / Scientometrics. 98 (1985-2006) 2014.(SSCI)
- Chen Xurun, Ye Minghai. Inter organizational relationships: a new perspective based on close degree. The Modern Management Science.2014.8(24-26)
- Xin Yu, Zheng Xin, Ye Minghai.Research on the impact of Organizational study ability to knowledge innovation, Jianghuai Tribune, 2014(1).
- Wu Zhongdai,Ye Minghai, Li Mei. The study of financial logistics management platform based on Collaborative Management,China management informatization,2014(3)
- Zhai Qinghua, Ye Minghai. New Progress in entrepreneurship abroad. Science&Research Management, 2013(9)
- Zhai Qinghua, Ye Minghai. Focus on China: the current status of entrepreneurship research in China. 2013(10)
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