1. 中文
  • Pan Zhao

    Associate Professor
  • Subordinate unit

    Department of Information Management and Data Science
  • Research Interests

    Social Commerce, Intelligent Social Government, Social Computing, Swarm Intelligence, Complex System
  • Telephone

    E-mail

    victola_pz@hust.edu.cn; panz@hust.edu.cn

Education

Ph.D. (Majored in Management Science and Engineering), Huazhong University of Science and Technology, 2011

M.A. (Majored in Management Science and Engineering), Huazhong University of Science and Technology, 2009

B.A. (Majored in Information Management and Information System), Harbin Institute of Technology, 2005

Teaching Experience

Machine Learning and Data Mining, Management Research Methodologies, Manage Quantitative Analysis and Software Application

Research Interests

Social Commerce, User Behavior, Social Computing,Swarm Intelligence, Complex System

Research Projects

[1] 1.The Formation, Evolution and Impact of Digital Resilience in Intelligent Organizations: From the Perspective of Complex Adaptive System Perspective, Project supported by the General Program of the National Natural Science Foundation of China (Grant No. 72171095), 2022-2025

[2] The Formation, Evolution and the Influence of Community Resilience in Social Media: From Complex Adaptive System Perspective, Project supported by the Young Scientists Fund of the National Natural Science Foundation of China (Grant No. 71602063), 2017-2019

[3] The Mechanism on Formation and Evolution of Community Resilience in Social Media: Based on the perspective of dynamic systems, Project supported by the Special Fund of the China Postdoctoral Science Foundation (Grant No. 2017T100559), 2017-2019

[4] Research on Monitoring, Evaluation and Coping Strategy of Intelligent Social Governance based on Big Data, Project supported by the Major Program of the National Social Science Foundation of China (Grant No. 18ZDA109), 2019-2021

[5] Research on the Theories and Methods of Service Model Innovation in the Context of Internet of Intelligence, Project supported by the Funds for International Cooperation and Exchange of the National Natural Science Foundation of China (Grant No. 71810107003), 2019-2023

[6] Research on the Theories and Methods of Business Model Innovation in the Context of Social Commerce, Project supported by the Key Program of the National Natural Science Foundation of China (Grant No. 71332001), 2014-2018

Representative Research Papers

[1] Q. Hu, Z. Pan*. Is cute AI more forgivable? The impact of informal language styles and relationship norms of conversational agents on service recovery. Electronic Commerce Research and Applications, 2024, 65.

[2] Q. Hu, Y. Lu, Z. Pan*, B. Wang. How does AI use drive individual digital resilience? a conservation of resources (COR) theory perspective. Behaviour & Information Technology, 2023, 42(15): 2654–2673.

[3] F. Zhang, Z. Pan*, Y. Lu. AIoT-enabled smart surveillance for personal data digitalization: Contextual personalization-privacy paradox in smart home. Information and Management, 2023, 60(2): 103736. (ESI Highly Cited Paper, IF: 9.9)

[4] Q. Hu, Z. Pan*, Y. Lu, B. Wang. Heterophily or Homophily of Social Media Influencers: The Role of Dual Parasocial Relationships in Impulsive Buying. International Journal of Electronic Commerce, 2023, 27(4): 558–589.

[5] Q. Hu, Z. Pan*. Can AI benefit individual resilience? The mediation roles of AI routinization and infusion. Journal of Retailing and Consumer Services, 2023, 73(March): 103339.

[6] Q. Hu, Z. Pan*, Y. Lu, S. Gupta. How does material adaptivity of smart objects shape infusion use? The pivot role of social embeddedness. Internet Research, 2023, (72171095).

[7] Q. Hu, Y. Lu*, Z. Pan*, Y. Gong, Z. Yang. Can AI artifacts influence human cognition? The effects of artificial autonomy in intelligent personal assistants. International Journal of Information Management, 2021, 56(September 2020): 102250. (ESI Highly Cited Paper, IF: 14.098)

[8] Z. Pan, Y. Lu, S. Gupta, Q. Hu. You change, I change: an empirical investigation of users’ supported incremental technological change in mobile social media. Internet Research, 2021, 31(1): 208–233.

[9] Y. Chen, Y. Lu, B. Wang, Z. Pan*. How do product recommendations affect impulse buying? An empirical study on WeChat social commerce. Information and Management, 2019, 56(2): 236–248. (ESI Highly Cited Paper, IF: 7.555)

[10] Y. Chen, Y. Lu, S. Gupta, Z. Pan*. Understanding “window” shopping and browsing experience on social shopping website: An empirical investigation. Information Technology and People, 2020, 33(4): 1124–1148.

[11] K. Wang, Z. Pan*, Y. Lu, S. Gupta. What Motives Users to Participate in Danmu on Live Streaming Platforms? The Impact of Technical Environment and Effectance. Data and Information Management, 2019, 3(3): 117–134.

[12] Z. Pan, Y. Lu, B. Wang, P. Y. K. Chau. Who Do You Think You Are? Common and Differential Effects of Social Self-Identity on Social Media Usage. Journal of Management Information Systems, 2017, 34(1),Routledge: 71–101.

[13] Yunfan Lu, Yaobin Lu, B. Wang, Z. Pan, H. Qin. Acceptance of government-sponsored agricultural information systems in China: the role of government social power. Information Systems and e-Business Management, 2015, 13(2): 329–354. (FT 50, FMS A, IF: 7.838)

[14] Z. Pan, Y. Lu, S. Gupta. How heterogeneous community engage newcomers? the effect of community diversity on newcomers’ perception of inclusion: An empirical study in social media service. Computers in Human Behavior, 2014, 39: 100–111.

[15] F. Zhang, Z. Pan*, Y. Lu, Q. Hu. The dark side of artificial autonomy: Formation and mitigation of AI technostress in smart voice assistants (SVAs). in PACIS 2022 Proceedings, 2022: 1696. (PACIS 2022 Best Paper Nomination)

[16] Y. Wu, C. Zou, L. Wang, Z. Pan. Emotion Makes Rumor Viral ? The Effects of Discrete Emotions on Rumor-Mongering on Social Media During a Social Crisis. in WHICEB 2022 Proceedings, 2022: 25.

[17] Q. Hu, Z. Pan, J. Liu. The duality of autonomy on continuous usage of intelligent personal assistants (IPAs): From agency perspective. in Proceedings of the 23rd Pacific Asia Conference on Information Systems: Secure ICT Platform for the 4th Industrial Revolution, PACIS 2019.

[18] Y. Sun, K. K. Wei, Y. Lu, Z. Pan. We recreate it and we love it: The impact of collaborative generated content (CGC) on user’s willingness to pay. PACIS 2018 Proceedings, 2018: 1–9.

[19] S. Fan, J. Liu, Y. Lu, Z. Pan. User comments get closer: The impacts of danmu proximity on video quality of experience and user engagement. in PACIS 2018 Proceedings, 2018, (Vol. 293): 1–9.

[20] S. Fan, Y. Lu, L. Zhao, Z. Pan. You are not alone: The impacts of Danmu technological features and co-experience on consumer video watching behavior. PACIS 2017 Proceedings, 2017,: 85.

[21] Y. Sun, K. K. Wei, Y. Lu, Z. Pan. Implicit community in online social groups: understand consumer network and purchase behavior. Proceedings ot the 21st Pacific Asia Conference on Information Systems: “‘Societal Transformation Through IS/IT’”, PACIS 2017, 2017: 214.

Major Academic Service

Associate Editor of Journal of Electronic Commerce Research

Appointed as the 12th Councilor of Hubei Information Society

Appointed as the 17th Councilor of Computer Simulation Branch

Member of the International Society for Information Systems (AIS)

Reviewer for journals such as Journal of Management Information Systems, Journal of the Association for Information Systems, Information & Management, International Journal of Electronic Commerce, International Journal of Information Management, Computers in Human Behavior, Electronic Commerce Research and Applications, Journal of Electronic Commerce Research, Journal of Retailing and Consumer Services

Grants and Awards

PACIS 2022 Best Paper Nomination Award

The Mathematical Contest in Modeling&The Interdisciplinary Contest in Modeling 2023 Finalist Award